South African Street Style Culture Is Going Global.

Babatunde Clothing South Africa
(images via Babtunde’s Spring 2014 Lookbook)


We’ve definitely taken notice of the rapidly growing street style culture spearheaded by young, unique South Africans ’round these parts and the world is paying attention too. Thanks to street shooters like Anthony Bila and SMADZADZA, South African street style has gone global. From vintage shops to indie brands, various neighborhoods in Johannesburg are now on the tip of every “in-the-know” fashionista and fashionisto’s tongue.

A recent article in the Guardian just highlighted two great South African online shops, Babatunde and RHTC.