After premiering “Chasing Shadows” on Annie Mac’s BBC 1 radio show, earlier this week, Santigold also dropped a music video for the song, the third track from her upcoming album r 99¢.
“‘Chasing Shadows’ is about [dealing] with the conflicted reality of an artist’s life,” Santigold explained in a statement. “Caught in the web we spin around ourselves, a mixture of hubris and the guise of perfection, we fear being swallowed up by our own ambition… as quickly as we reach our goals, our gaze shifts to those still looming in the distance. We judge ourselves harshly for not being further on the path and revel in the anxiety of racing the rate of consumption. The lyrics weigh the value of going against the current to maintain artistic integrity, and the feelings of isolation and vacancy bred by a persona that is always ‘on’ and ready for show.”
99¢ hits shelves of February 26.